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At CRT/tanaka, our experiences provoke contemplation, introspect and conversation. Life provides a platform from which we gain insights into our work and our clients’ businesses, and communities foster the independent thought and creativity that turns our ideas into powerful and effective communications strategies.

Visit our blogs to see what we are thinking and talking about, or browse our white papers for more in-depth observations of issues and topics currently affecting the PR and marketing landscape.



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From the Buzz Bin:

 
  • Tax-Exempt Status Under Attack for Hospitals – How to Protect Yourself

    Author: kblake

    President John F. Kennedy once said, “For of those to whom much is given, much is required.”  With increased scrutiny on their community benefit provided, not-for-profit hospitals are well aware of this expectation.  The IRS has required since 1969 that not-for-profit hospitals demonstrate that they provide a community benefit.  This may include charity care, health education, [...] [ Read More ]

     
  • The Best of Booze Memes – LOLz!

    Author: Rosalie

    THE BOOZE BIN By, Rosalie Morton (@rosaliemo) Meme 101 You might not think you know exactly what a meme (pron. MEEM) is… but if you’re reading this blog you do, promise. I think memes are best described through examples. So consider a few of my recent favorites: -         Angelina Jolie’s leg from the Oscar’s -         What my friends think I do (the [...] [ Read More ]

     
  • From Driftwood to Décor: How Brand Stories Help Us Connect

    Author: elacy

    By Emily Lacy (@emstheticket) This past weekend, I visited a shop in Richmond’s Shockoe Bottom neighborhood for my regular dose of neo-hippie products. College times past left their mark, and I have a shamefully soft spot for huge patterned pieces of cloth.  Furthermore, much to my parents’ confusion and dismay, no apartment for me is complete [...] [ Read More ]