Insights
At CRT/tanaka, our experiences provoke contemplation, introspect and conversation. Life provides a platform from which we gain insights into our work and our clients’ businesses, and communities foster the independent thought and creativity that turns our ideas into powerful and effective communications strategies.
Visit our blogs to see what we are thinking and talking about, or browse our white papers for more in-depth observations of issues and topics currently affecting the PR and marketing landscape.
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From the Buzz Bin:
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Sep 2
Why Are Hospitals Turning Their Backs on Blogs?
Author: Jenn Riggle
By Jenn Riggle Let’s admit it: Blogs are the ugly stepchild of social media. Hospitals and brands are going where the action is by embracing Facebook and Twitter. They’re building “apps,” holding Twitter parties and finding ways to integrate video on their website. But what about blogs, the slow and steady form of social media? [...] [ Read More ]
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Aug 31
Locavorism – a one note mantra
Author: Brona Cosgrave
Two weeks ago I read a New York Times op-ed Math Lessons for Locavores by Stephen Budiansky which to my mind warranted an instant tweet. Hurrah for Stephen who was finally broadening the debate. I think that locavores have for too long sung a one note mantra unabated (with you know who as their goddess [...] [ Read More ]
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Aug 30
Are You Looking like Superman or Invisibleman Online? Three Steps to Strengthen Your Personal Image Online
Author: Priya Ramesh
By Shashi Bellamkonda (@shashib) and Priya Ramesh (newpr) I am so honored to have Shashi Bellamkonda, Social Media Director, Network Solutions, a CRT/tanaka client guest post with me today. Shashi is very well known in the DC region as a community evangelist for Network Solutions and was recently recognized as Washington’s Top-100 Tech Titans. He [...] [ Read More ]
