Solutions

Avocados from Mexico (APEAM)

The Avocados from Mexico print media campaign yielded almost 30 million impressions, with an estimated ad value of $680,000 and a return on investment of 1,100 percent.

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Cheyenne Regional Medical Center

We developed internal communication materials, a Web site and television ads, and is now in the process of creating advertising geared toward physicians.

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Longwood University

CRT/tanaka developed and executed a strategic plan primarily focused on increasing enrollment among Virginia students who want what Longwood has to offer: small campus/rural town setting, great faculty dedicated to teaching students, the opportunity for real world experience before graduation and a growing community.

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Mirage Studios (Teenage Mutant Ninja Turtles)

The TMNT25 Web site successfully launched on January 1, 2009 and in the first week, received more than 55,000 page views.

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Network Solutions

In the last half of 2008, Network Solutions saw a significant rise in positive discussion about the company, indicating improvement in the company’s online reputation.

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Wines from Rioja

In early 2008, Wine Enthusiast magazine named Rioja “Wine Region of the Year.”

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American Physical Therapy Association (APTA)

CRT/tanaka has created a family of materials to support the launch of the brand, including a Web site, www.moveforwardpt.com, to help bring the brand to life among members and consumers, and a brand video to support the launch at a major APTA conference in February 2009.

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Services

Today's consumers are savvy, discerning and intelligent. They do their homework, and they look to the third parties they trust - the media, bloggers and organizations - to educate them about the best products, services and entertainment opportunities. To be effective, companies must enter into a buyers' personal circle of influence in a smart, strategic way, creating experiences and building relationships that will influence their opinions and spur them into action.

CRT/tanaka understands what it takes to reach audiences in today's global market. We have remarkable experience in all aspects of communications management, marketing, branding, interactive and social strategy and design which spans our five offices in Richmond, Va., New York, Los Angeles, Washington, D.C. and Norfolk, Va

Press Release

• Jan10

  CRT/tanaka Announces New Employee

  RICHMOND, Va. (January 10, 2012) – CRT/tanaka, an award-winning public relations and marketing firm known for creative solutions and workplace culture, today announced the hiring of Lauren Peretti as an assistant account executive in the agency’s Richmond office. Peretti will provide support for the agency’s Corporate Practice, working on such accounts as Sprint, Barnes & [...]
   
• Oct5

  CRT/tanaka Announces Staff Promotions

  Richmond, Va. (Oct 5, 2011) – CRT/tanaka is proud to announce two promotions in two of its offices. Pia Mara Finkell has been promoted from associate vice president to vice president in the agency’s Richmond office. Pia supports the agency’s Consumer Practice, working on accounts including Vibrant Rioja, the Federation of Quebec Maple Syrup Producers and [...]